Our Journey and Vision
At Swift Habits, we began our journey in 2023 after witnessing firsthand how productivity challenges were costing businesses millions while increasing employee burnout. Our founding team, with backgrounds in behavioral psychology, AI development, and enterprise productivity, recognized that existing tools were failing to address the root cause of workplace productivity issues: habit formation.
We observed companies investing heavily in task management software, only to see minimal improvement in actual productivity. The missing piece wasn’t tracking tasks—it was helping teams build consistent work habits that stuck. This insight led us to develop an AI-powered coaching system that adapts to each individual’s work patterns while providing managers with actionable team insights.
What began as a solution for our own teams has grown into a platform that’s helping organizations transform how their teams work, focus, and achieve.
Our Mission
We aim to revolutionize productivity by addressing its fundamental building blocks: daily habits and routines. While most solutions focus on tracking outputs, Swift Habits focuses on optimizing the inputs—the behaviors and patterns that drive sustained productivity.
Our mission is to help organizations:
- Reduce costly task-switching by 18% through better habit formation
- Improve priority completion by 25% with AI-guided morning routines
- Decrease workplace stress by 30% by creating predictable, effective workflows
By transforming how teams approach their work at the habit level, we deliver measurable productivity improvements that translate directly to business results.
Core Values
Data-Driven Improvement: We believe productivity tools should do more than collect data—they should interpret it and provide actionable insights. Every feature we build is measured by its ability to improve specific productivity metrics.
Adaptive Intelligence: One-size-fits-all solutions fail because each person and team works differently. Our AI adapts to individual work styles while maintaining team alignment.
Sustainable Performance: True productivity isn’t about working more hours—it’s about being effective during the hours you work. We design for sustainable performance that prevents burnout rather than causing it.
Behavioral Science Foundation: Our approach is built on established principles of habit formation and behavioral psychology, translated into practical tools that work in real business environments.